Envoke Erfahrungen

Vorteile

Envoke functionality is great and fully meets our needs. I really appreciate the FANTASTIC customer support, the online documentation and the embedded helper information. This makes it very easy to create lists and filters, upload contacts, build templates and emails and schedule campaigns. We reduced production time significantly- it only takes a couple minutes to setup an email campaign!

I also really like the AB testing functionality (very easy to use and very effective), the welcome autoresponders or how easy it is to resend to contacts who did not open.

Highly recommend this tool!

Nachteile

New features are added all the time. This is much appreciated!

Vorteile

More usable features than one can imagine. Everything is thought of and easily available. Don't like something or need a change or update the management team is very nimble and keen to help you and advance the system for all users.

Nachteile

It took a while to fully understand and utilize this elaborate system. And for a small business not fully ready to roll out there should be no charge up until you use it. It may cost some considerable expense to keep systems live for potential customers. But when they are ready to use it on a small or large scale it becomes highly addictive. Anyone who tests or tries it should be encouraged to use it more often rather than shut them down. Even a sample database of 100 subscribers could grow to thousands rather than risk hard earned users to opt-out and eventually go to the competition.

Vorteile

We chose Envoke because it's a Canadian company that was willing to engage with our procurement process, and could provide us with a customized service that allows us to connect mailing lists with segments of our internal contact databases. Their customer support is really stellar and they invest a lot in making sure that we know how to best use the tool.

Nachteile

The UI for creating and managing messages needs a refresh, and is based on a model where new messages are created from a template filled with dummy content that you swap out (rather than a UI based on providing a canvas and a drag-and-drop library of elements that fit with our design). Some of our users who've worked with Mailchimp and other services find this awkward.

We work on an agency-type model, so there's one administrator account that manages over 50 'client' accounts, and the workflows related to this are tricky - it's not clear which client account you're in, you can't open (and compare between) multiple client accounts at the same time, and you can't set global preferences (ex. Analytics tagging ON by default, 'sent by Envoke' message OFF by default) that will automatically be applied to all new accounts.

Giving a single (client) user access to multiple client accounts is also awkward, and means that some of our users have four or more different usernames for different Envoke accounts. Creating those user accounts involves some minor frustration with the workflow for creating and sending users their account credentials and passwords.

Vorteile

- Securely stored in Canada
- Great functionality and easily customizable for different audiences
- Excellent training resources
- Exceptional customer service and technical support

Nachteile

- Takes a little while to get used to compared with other similar software, but once you do it's easy to use

In Betracht gezogene Alternativen

ActiveCampaign

Zuvor genutzte Software

Mailchimp

Gründe für den Wechsel zu Envoke

- Product information clear, including storage in Canada - Easier to use - Working with other reputable customers - Better functionality - Better customer support

Vorteile

Easy to establish graphic communication with your customers.

Nachteile

Honestly, I do not find anything missing or that I do not like.

Vorteile

Customer management is easy to follow.
Allows custom fields to be uploaded and dynamically included in messages.
Excellent customization on message content.
Quick and helpful support team.

Nachteile

No problems encountered while using the software.
Maybe offer low-price/low-volume options on the pricing page for smaller businesses.

Vorteile

With a business relationship of more than 12 years, Envoke has played an important role in the growth of our company during this period. Beginning with their Email Marketing solutions, which we continue to use today, we gradually incorporated more and more Envoke services and software into our overall marketing strategies. This included their Lead Management and Tracking Software, Marketing Automation Software, which includes lead capture and automated nurturing, and Marketing Attribution for Lead Generation.

For the past six years we have used the Lead Management and Tracking Software that ties in with our web forms, chat system, nurture campaigns, lead source tracking, and now even our backend systems. The tracking has enabled us to make some significant decisions on which traffic sources to invest more and less in, based on lead quality. It has really helped Goway move forward.

Envoke has also played a pivotal role in helping us with the integration of Google Analytics, our website, and the data in the Envoke reporting module. The automatic tracking of Envoke forms (including views, starts and completions), as well as the activity driven from our email marketing campaigns, make our web analytics analysis very powerful.

Nachteile

Our closed-loop reporting project which allows us to achieve a better alignment between sales and marketing not only took considerably more time to develop, but it was also much more complicated, especially when attempting to connect our marketing analytics software with our back-end reservation system. It's important for us in marketing to understand what our best and worst lead sources are, so that we can focus on the sources that have the best conversion rate from lead to client.

The new reporting module in the Envoke UI has improved immensely compared to the previous version and it has all the data in it that we need. However we are still learning how to use it. It's important that we have a good understanding of the module so that we can access the data that is most important to us, and the reports that it generates are presented in a way that are easily read by the staff. New functionality sometimes rolls out faster than the training, videos, and documentation, but it does eventually catch up. If we need help with a report it's easy to submit a support ticket or we jumped onto Skype for a quick chat. The support is always great.

Vorteile

A key component of Envoke is the data management functionality. Envoke has a data warehouse which holds all the interactions with our customers. I love that it is able to track visits from anonymous users even before they fill out a form, and once they do, it connects all their previous data together in a contact profile so we can tell which marketing programs are really working.

The single Envoke script that handles all this and more, including installing other scripts, really cuts down on technical work we need to do. It helps manage tracking and reporting. It's a great tracking solution for nontechnical people.

The integration of our website forms, tracking and email marketing system is essential. All our marketing data is in a single location and connected to our email database. It means our email list is always current, making email marketing so much easier.

I love the fact Envoke can integrate with almost any other system we're using, and the team makes sure those integrations work seamlessly. For example, they recently combined data from their marketing database with other marketing data we track using a third-party data visualization tool - it's been a real win for us internally.

I'm a big fan of the personal touch that's provided by the team. Having marketing technology experts I can go to at any time is fantastic. There's never been a point where they've come back and said: "no, it's not possible." The team always works to find a solution.

Nachteile

Some of the stand-alone email marketing systems I've used in the past were a little easier to use and had more flexibility of design out-of-the-box in their email editor, but there's still nothing I can't do. That's an expected trade-off when you using an integrated suite instead of a point solution.

Vorteile

Many things i have said before. The ONLY one that plays to critical CASL laws and regulations and does so intelligently. So many manual features, you need to really study the site and tips to get it all down. Many options.

Nachteile

Design function could be improved but since we all do our own jpegs and load them as optimized images, it doesn't matter much generally. I would like to see a crossout text option for things like posting an OLD price of a product that needs to be crossed out. Above that, I still like the product for what it is and I will continue to use it.

Vorteile

It's list management, statistics, and easy-to-use templates

Nachteile

The fact that you cannot immediately see why an email address has been rejected when uploading new contacts - you are required to click through to another location to view the rejected records.

Vorteile

Envoke is pretty intuitive. In fact, I was surprised to learn a major competitor's landing page weren't responsive out-of-the-gate. Envoke's engagement builder is responsive by design. They keep making the platform better (do they sleep I often wonder). For example, lead management is leaps and bounds better than where we originally came from, and it's improved with Envoke tremendously over the years to the point where it isn't one of my main pain points. My personal performance keeps improving, allowing me to take on more projects. The speed at which I am able to get things done makes me look good in the organization. Plus then I can easily show people in reports how everything is performing.

Nachteile

It would great to have out-of-box, a two-way synchronization between our CRM (Oracle) and Envoke so we can use CRM data in our marketing campaigns. But it has primarily our complex business rules and requirements that have held back complete customization beyond what Envoke was able to set up for us.

Vorteile

- All in one solution (forms, emails, database, reports etc.)
- Powerful Database: houses all our data in one place.
- Great support
- Constantly improving and adding new features.

Nachteile

- Not as intuitive at first (but all marketing automation systems having a learning curve)

Vorteile

The software provides so many email templates and options that creating an engaging user campaign is extremely flexible, yet easy. I also find the customer service to be blazing fast, friendly and helpful when we required more complex solutions for our needs. The people at Envoke embody code and design which alleviates a good chunk of my time setting up an email. Envoke are willing to try new things and that has been helpful to us as we grew into online lead management.

Nachteile

The only downside I have is that as the site grew some services became buried. A new hire entering into using Envoke's services for the first time may feel intimidated on locating certain functionality or managing/filtering data. Fortunately there is online Chat and a robust support area and their customer service is always on the ball.

Vorteile

Ease of use and speed. Can get a decent email out in a few minutes.

Canadian program and data storage avoiding the dreaded HS mess south of the border.

Nachteile

Managing member list. Asked that you be able to see all members at once not the default 50. No response and no excuse this hasn't been done

UI of email builder is quirky to say the least. When selecting a font style such as heading 2, it does not always show up in the right sidebar for editing making it impossible to edit.

Default email width is 650 pts. Why not a % scale option or any options so that it can be set to the width of the window available in the clients email program.

Should be a way to check responsiveness in tablets and phones to make adjustments as needed.

Background images?

Padding and margin adjustment in div boxes.

Vorteile

Once the system is implemented (Envoke worked closely with us throughout the implementation process), it runs itself to capture leads that are browsing your website. Envoke first worked with us to make sure our website had the appropriate calls to action and lots of areas where leads could "raise their hand" to speak with us, then once they do we get a notification to our inbox letting us know that a lead is interested to have a conversation. We follow up with that lead within 24 hours and move through the sales process quickly. In addition, the system also provides analytics on website traffic and allows you to customize reports. In the 6 months since the system's inception we have generated in sales as a result of website conversion of leads. Highly recommended.

Nachteile

The system is nicely designed and easy to use, for the most part. There are some areas that need to be more intuitive so that I don't have to be going to Envoke support to walk me through simple tasks. The software performs as it should, it's a matter of user experience in some areass that need to be addressed.

Vorteile

I have been using the Envoke for over 2-years now and have seen nothing but improvements. The greatest piece for me is how fast it is to produce newsletters, flyers and emails using templates with drag and drop elements. The analytics that I can pull from my campaigns is super helpful and the amazing customer support service puts the icing on the cake.

Nachteile

I can't think of any negatives of this product at this time. Every time I have experienced an issue that was sub-par on other products I have used I have simply contacted Envoke support and since I have been using the product everything that is important to my work has been added or improved.

Vorteile

The builder is both easy and intuitive to use. An important combination for email marketers who are on the platform daily.

Nachteile

I find that there is a lag when creating custom HTML emails - have not tested this out since the new update.

In Betracht gezogene Alternativen

Sendinblue

Warum Envoke gewählt wurde

Email ending up in junk.

Zuvor genutzte Software

Mailchimp

Gründe für den Wechsel zu Envoke

Came highly recommended.

Vorteile

Envoke being a Canadian company has been important for me. It allows my data to be stored domestically, and they have been very helpful navigating the Canadian Anti-Spam Legislation to help my email to remain compliant.
Envoke also has good analytics built right into the platform. This has been very helpful to allow me to streamline the content that I am sending to my subscribers. The email builder tool is fairly intuitive and easy to use and has helped my emails to look more professional. The email builder is quite flexible as well, allowing for many different looks, from their provided templates, as well as having an option for HTML. The Envoke team continues to make updates to the available tools and features.
Envoke being accessible completely online has been very helpful as well, as I can update my content from anywhere at any time.
The Envoke team is also very helpful. They often are able to answer questions or provide advice within a few hours through the online 'support tickets,' and are readily available by phone for more urgent matters.
The full lead generation suite from envoke looks amazing, however at this point I can only speak to the email tools, but the same credit based system is used, so the cost for use of this would be fairly reasonable as well.

Vorteile

Effective, affordable, easy to use product with excellent customer service.

Nachteile

I would have said the user language was different than I was used to, but they recently upgraded this, and I find it makes more sense to my level of experience.

Vorteile

Meets Canadian IT security and compliance standards; data stored in Canada

Nachteile

Limited analytics and poor dashboard UI.

Vorteile

Easy to use, intuitive interface, very comprehensive knowledge base with tutorials, as well as chat function with fairly quick responses. Quick and easy importing/exporting of contact lists.

Nachteile

Can't think of any cons right now. I've used this product for years and it just keeps on improving over time

Vorteile

Well laid out and flexible for viewing several reports. Fast too. Easy to navigate. Reliable, only down once or twice in 15 years and I'm on it often during the day.

Nachteile

The save button on the contact screen isn't line up with the close button above it. The formatting in my newsletters is awkward...can't seem to get the line spacing right above and below an image.

Vorteile

Simple to use, easy to export, accessible from mobile, tablet and desktop allowing me to see where we are at no matter where in the world I am! Fantastic reporting and excellent support from the team.

Nachteile

I like to check on processed leads a couple of times a day and the system defaults to all processed leads first and then requires a second click to chose leads processed to a specific day.

Vorteile

Simple, easy to learn, stays up to date with email laws in North America. Customer service is fast and friendly. They ask us what we need and allow us to give our in out on new additions or services.

Nachteile

no A/B testing yet. Still want to see link description instead of link URL for tracked URLs. Need a better archiving system for old emails (we have 9+ years worth!)

Vorteile

It provides us with a lot of useful data that we use to make marketing and overall business decisions. We're able to see where and how we get the best possible leads and provides functionality to reach potential customers, create custom forms online, and provide a seamless purchasing process for our customers.

Nachteile

Certain aspects of the UI are a bit clunky, but the service the envoke team provides more than makes up for it with extremely quick help in working out anything we need.