Direct Mail Erfahrungen

Vorteile

Easy organization makes easy to maintain compliance with all laws and common decency.

Nachteile

It doesn't bend to my personal case use, but I could hardly expect it to.

In Betracht gezogene Alternativen

Mailchimp

Warum Direct Mail gewählt wurde

Needed a single solution for multiple lists and html formatted mailings that could be administrated easily from a single source.

Gründe für den Wechsel zu Direct Mail

More Mac friendly.

Vorteile

Direct Mail is a powerful and comprehensive, but easy-to-use, email delivery platform that makes every email campaign a joy to design, develop and implement.

It's intuitive interface allows you to design a campaign, create a distribution list and then monitor the results in realtime. The templates that are provided by Direct Mail are almost infinitely adaptable, but you can create your own formats or import templates. Either way, you have at your fingers tips a professional system that I would now not want to be without.

Nachteile

There is very little, if anything, to dislike, but if there is one improvement they could make it would be to have the option to use the email sign-up forms as a contact form.

At the moment, when creating automated sign-up forms, the only option is for users to 'subscribe', but if Direct Mail could incorporate the option to choose 'submit' and not 'subscribe' that instantly turn it into a powerful and highly editable contact form, which you can incorporate into any website.

Vorteile

My predecessor used it and it was easy to continue to use.

Nachteile

Customer Service when you have a problem.

Vorteile

What I like most with Direct Mail is how easy it is to use - especially for newsletters. Easy to design own templates and administer the address databases and opt-in functionality. It is also a good thing that you only pay for what you use by "digital stamps".

Nachteile

I would probably want a more visual way to make "workflows" and the possibility to make more tailor-made opt-in and landing pages for campaigns.

In Betracht gezogene Alternativen

Mailchimp

Warum Direct Mail gewählt wurde

Direct Mail is easier to use and costs less. Saving me both time and money.

Zuvor genutzte Software

Mailchimp

Vorteile

I switch to Direct Mail from MailChimp and have no regrets. I basically love everything and can't choose one.

I love the fact I can work on campaigns locally on my computer without being online and not in a browser. The lists and address management is simple yet agile. I've been able to integrate the sign up form on to my website very simply without needing a third party plugin.

The emails I send are irregular, - some months I might send thousands, and others none at all - so the pricing structure is ideal for my business model. I'd never be able to sign up to a program that was charging a monthly subscription fee.

Nachteile

It was a bit difficult to get in touch with customer support while I was figuring out the software, and it would be good if there was a community forum for users to exchange knowledge and tips. I ended up abandoning my original idea and using a workaround because it took too long to be able to contact customer support (I'm based in Melbourne, Australia, so the time zones don't easily match up).

Vorteile

I have been using Direct Mail for 7+ years and it is a great product. Like all products, as a daily user, there are a few things I would like to see added, but all in all a great product and much easier to use than things like CC or Mailchimp etc..

Nachteile

Customizable templates can be a little tricky and they no longer have full text wrapped images

In Betracht gezogene Alternativen

Mailchimp

Warum Direct Mail gewählt wurde

Wanted a mac specific app. Would love this on the Ipad..

Zuvor genutzte Software

Mailchimp

Gründe für den Wechsel zu Direct Mail

Mac native app. Easy to use.

Vorteile

Direct Mail is a product native to Apple products which is amazing. Because of this, it's easy to use. If you can draft an email in the stock Mail app, you can use Direct Mail. The sign-up forms are easy to create and can be integrated into Facebook pages and websites with an easy cut and paste of the embed code. The partner app Stamps for iOS allows you to check your campaigns on the go and is just as easy to use.

The pricing is amazing compared to competitors. Instead of charging for both the numbers of subscribers and the amount of emails sent, Direct Mail pricing is based off of subscriber count only (the monthly plan) and includes unlimited email sends.

Nachteile

There aren't many cons to this software, but one that does stand out for my use is that the open rate percentage and click rate percentage for all campaigns sent is kind of elusive. This isn't something that would deter me from recommending or using the product though as it can be calculated quickly if needed.

The other thing I wish that it had was the ability to draft and build out campaigns from within the mobile app, though I wouldn't consider this a con. I'm finding the more that I use it, the more I'm okay with having to do the campaign building from my laptop. It keeps me from obsessing over things which can sometimes cause me to nit pick something that doesn't need to be picked at.

Vorteile

Direct Mail makes email management for notification to members as well as mailing lists a breeze. In religious organizations, being able to quickly send one-offs as well as weekly updates is essential.

Nachteile

I think the templates are dated. I also think folder management is a must.

Vorteile

I have used Direct Mail for several years, for my own small business and also for a community outreach project. It was wonderful to find an option that allowed me to pay for the amount of emails I would need instead of a monthly fee. The set up was easy, and the "sign up for newsletter" option is excellent, allowing you to brand it with your own logo. Once a person signs up you are notified. I was able to build a sizable email list.

The emails are very easy to configure and again you can use your own graphics. You can reuse and build upon a previous email. It also has a test feature to help you avoid being considered spam.

I am very happy with Direct Mail.

Nachteile

Nothing really, it fit my needs and works perfectly.

In Betracht gezogene Alternativen

Mailchimp

Gründe für den Wechsel zu Direct Mail

No monthly fee, you have your emails available when you want to use them. Perfect for a small business. I researched several options before deciding on Direct Mail.

Vorteile

Direct Mail for Mac is an excellent email system for small business owners who do everything themselves. The software is easy to set up, easy to use, easy to maintain, and it's reliable. I really appreciate that you do NOT have to purchase a monthly subscription. You can, but you don't have to. I have a small mailing list so the Pay Per Email Plan works best for me. The software also integrates with Zapier allowing new subscribers to be added automatically when they register on my website. My CRM has a newsletter option, but the set up is much more complicated. Direct Mail for Mac makes it easy.

Nachteile

I wish there were more message templates and layout options.

In Betracht gezogene Alternativen

Agile CRM und HubSpot CRM

Gründe für den Wechsel zu Direct Mail

The newsletter layout program was extremely complicated and/or limited. Also, the spreadsheet-style address list in Direct Mail Mac makes it very easy to sort subscribers into groups and update individual information.

Vorteile

WYSIWYG editor
Tracking opens and being able to generate list of emails 'not opened' on a campaign
Support is excellent

Nachteile

A bit expensive
copy paste from word to editor unexpected results where formatting differs and is difficult and time consuming to change
Inability to 'save-as' a word document. We collaborate and the common platform is word. Currently have to view online, save-as, export into a word document which has lots of formatting issues. A simple 'SAVE-AS' (word / PDF) would be an appreciated feature.

Vorteile

DirectMail speeds workflow with a dead simple drag-and-drop interface and heaps of other time-saving features not found in online EMPs.

Nachteile

If I had to pick a least favorite aspect of DirectMail then it would be the sync time with the cloud.

Vorteile

The way it helps manage emailing lists and be responsive to recipient feedback. It does this while making compliance with can spam guidelines very easy.

Nachteile

Nothing. I love using it, I love the interface, I love the reliability and the ongoing costs, should you choose to use their outgoing mail server, are extremely low.

Vorteile

What an easy to use piece of software. Within no-time you built fantastic newsletters and mailings. They look great and give fantastic response. I know with every mailing I send out, I will score multiple leads...

Nachteile

To be honest; the software works flawless... the only con I can think of is the pricing. Yes, I know, I am a cheap dutchman.... but I prefer a one time fee...

Vorteile

I like the summary of campaign reports, particularly the number of times a particular client reads it and his location while reading the campaign. All my customers are known to me and when they read it away from their country then I know they are on holidays and I do not disturb them by calling. The templates of direct mail help me make appealing campaigns to my audiences.

Nachteile

Currently we are not able to have put the excel format inside the body of the campaign.

Vorteile

Control of the whole process - from HTML editing to subscriber management to design and spam testing - it's fun to work with.

Nachteile

No online tool. Reporting is limited, there aren't enough ways to compare and contrast. Very hard to export reports and data in bulk. Hard to get examples out as PDF / Image filles.

Vorteile

Direct Mail is very easy to use, and fairly reliable. We send several newsletters a week. Each project has the option to use on the local desktop and/or sync with the cloud. Integrates nicely with most of our business apps. I can't say enough about their Tech Support team--[SENSITIVE CONTENT HIDDEN] in particular is amazing.

Nachteile

Future scheduling could contain a few more prompts. And any previously-set "future schedule" should be removed from the next blast (for some reason, it retains the last-set "Schedule" setting rather than returning to the default setting of Send Now).

Vorteile

. It has great possibilities for filtering and you can send via your own server, which is much cheaper than other softwares. Address lists and various combinations are very easy to make.

Nachteile

It opens very slowly. When you resend a newsletter as a normal email it appears very far to the right in the email message.

Vorteile

Best means (by which users are honored in terms of their time for messaging) to communicate with various constituents.

Nachteile

Often have to retype names of messages as the app updates indiscriminately. Would love to be able to stop sending, then start again without starting at the beginning of the mailing list.

Vorteile

Friendly, Manageable, Reliable, Powerful, great option

Nachteile

They improve by the wave, always innovating

Vorteile

It is very easy to use and provides the basic bells and whistles needed to track any campaign.

Nachteile

I know it is not possible, but there needs to be a way to track reasons why a person would file a report. I've experienced people I've known well reporting me, rather than merely unsubscribing. One I called up and she said she did it by accident. Not even sure how that can be an accident, but ok. It would help to understand user behavior with clear reasons to get a better sense of what I might have done wrong with a user, so I can avoid certain pitfalls in the future.

Vorteile

This is mature mac software that grows over time. I have been using it for years and in the work place I have a handful of softwares that are the business. In addition to doing what is asked of it reports are chelated and exported effortlessly. A potentially drudge job becomes a pleasure with this, the right software.

Nachteile

I haven't found anything to complain about yet.

Vorteile

Ease of use, editor, templates, address manager

Nachteile

I would like an option to compare performance of weekly newsletter

Vorteile

Its integrated with iCloud so I can access the same info from multiple computers, and that it makes sending bulk email easy.

Nachteile

I think it could use a contact card entry system rather than just a spreadsheet layout.

Vorteile

There's only a handful of softwares like this for Mac. I tried all of them and Direct Mail is the best. Only here, good features and easy usage meet great design.

Nachteile

There are some words that could be better translated to German since they don't make any sense at all like this.