Nutzerbewertungen im Überblick
Über Salesforce Marketing Cloud Account Engagement
Pardot, ein Salesforce-Unternehmen, wurde für Organisationen geschaffen, deren Schwerpunkt auf B2B- (Business-to-Business)-Vertrieb und Marketing Automation liegt. Dieses E-Mail-Marketingsystem bietet automatisierte Unterstützung...
Mehr erfahrenAlle Bewertungen zu Salesforce Marketing Cloud Account Engagement Filter anwenden
Nutzerbewertungen zu Salesforce Marketing Cloud Account Engagement durchsuchen
Alle Bewertungen zu Salesforce Marketing Cloud Account Engagement Filter anwenden

- Branche: Finanzdienstleistungen
- Unternehmensgröße: 11–50 Mitarbeiter
- Täglich für 6-12 Monate genutzt
-
Quelle der Bewertung
Pardot delivers on promises
Pardot has made it easy to understand how our marketing is working, know who is a hot lead versus a disengaged one, and to create content that is easy to share and delivers good ROI. It’s built in many safeguards to keep you from getting in trouble with spam rules and avoid sending emails multiple times.
Vorteile
The software is great for staying in touch with prospects and clients. It makes it easy to set up emails, create content, measure and report on results, and build stronger relationships. It’s fun to use, once you understand how it works.
Nachteile
There’s a long learning curve for adopting Pardot, and if I hadn’t had a consultant to hold my hand through the integration and kick off, I’d be struggling. I find Pardot and Salesforce training to be overly confusing and it’s really hard to find what you’re looking for. It’s a knowledge based system and continually adds more and more information, and it’s not always clear if the instructions apply to you or apply to a different level of service. Other than that I highly recommend it because of all the functionality and way it can dramatically improve your digital marketing.
Warum Salesforce Marketing Cloud Account Engagement gewählt wurde
Greater functionality and alignment with SalesforceZuvor genutzte Software
ActiveCampaignGründe für den Wechsel zu Salesforce Marketing Cloud Account Engagement
Alignment with Salesforce- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für 6-12 Monate genutzt
-
Quelle der Bewertung
Increase Your Marketing Potential with Salesforce Marketing Cloud
All things considered, Salesforce Marketing Cloud Account Engagement is a complete solution for companies looking to organize their marketing initiatives and engage with customers more successfully.
Vorteile
Mobile-friendly, personalized emails can be created and sent using powerful email campaign management tools. It helps you segment and target your audience effectively. Can-Spam compliance features to ensure that all emails adhere to legal requirements. Access control and permission features to manage user roles and permissions. Collaboration tools to help teams work together more effectively.Integration with other Salesforce products for seamless data exchange and cross-functional visibility.
Nachteile
This platform reuires training or expertise to fully utilise its features.
- Branche: Computer-Software
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
-
Quelle der Bewertung
Bite the bullet and invest in a better tool
Horrific. Would never migrate to this tool again and wouldn't recommend to anyone.
Vorteile
Perhaps "simplicity" is one way to put a positive spin on this review. For any Marketing Ops professional who wants to build anything above and beyond Pardot's pre-built functionality -- Good luck. Maybe the simplicity is good for a very small organization, but in that same vein the price point would be nowhere near worth it.
Nachteile
Filter logic is absolutely miserable. There is no Boolean logic in the tool (going back to my point on "simplicity"), which is horrific for building out any type of complex filters for segments. There are even character limits on how much you can enter in one argument field. So, think about if you have to build out a segment to compile all leads from Europe and write out each country.... you would need to split the arguments into 15 or more "or" statements to account for each value. Also, everything is a drop down -- no free text entries for search -- so good luck sifting through 400 different values for a single Salesforce field. This is one seemingly minor example but is a great representation of how overly limited the tool is as a whole. Also their proclaimed "one-to-one" sync with Salesforce is a joke. There is always mismatched or missing data that doesn't align when boiled down into a report.
Die besten Alternativen zu Salesforce Marketing Cloud Account Engagement
- Branche: Molkerei
- Unternehmensgröße: 5 001–10 000 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
-
Quelle der Bewertung
Marketing is easier with Salesforce Marketing Cloud Account Engagement.
A good marketing program, through which customers' activities can be tracked easily and quickly. Also a good program for marketing automation and content creation, with the advantage of not sending repeated emails.
Vorteile
A good tool for summarizing results about potential customers, it saves time by reducing the time needed to create content. This program is suitable for different types of companies, regardless of their size or activity. They have good and fast customer support. easy to use.
Nachteile
Reports may sometimes be prepared in an unacceptable manner. It needs training at the beginning of use by specialists, but after that it is very easy to use. There may be some problems with integrations. The dashboard needs to be a bit simple to use.
- Branche: Marketing & Werbung
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
-
Quelle der Bewertung
Marketing success with Salesforce Marketing Cloud Account Engagement
At last I want to say really this software help me lot in my profession. I recommend everyone to use this software to improve their ability.
Vorteile
In Salesforce Marketing Cloud Account Engagement I found many features useful. But most useful feature for me contact management. I can easily manage my contacts and needs. Email Distribution features is so good for me. It helps me very lot. Overall I can easily say anyone can grow their business by Salesforce Marketing Cloud Account Engagement.
Nachteile
Not so many cons about this softwarebut this software price is high. So I request the management team to decrease the price and develop this software and make it very useful.

- Branche: Gesundheit, Wellness & Fitness
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
-
Quelle der Bewertung
Any other tool is probably better
Mostly frustrating and disappointing. We've heard so much about Salesforce that we expect everything with that name to be absolutely the best. But that doesn't have to be the case and Pardot is a proof.
Vorteile
It integrates with Salesforce very easily which, I assume, is the only reason why anybody might ever consider using it.
Nachteile
It offers very limited set of features, which don't work quite as expected, the support is terribly lazy, and all that comes at a price much higher than that of the competition.
In Betracht gezogene Alternativen
HubSpot Marketing HubGründe für den Wechsel zu Salesforce Marketing Cloud Account Engagement
Because of its integration with Salesforce but later we found out that other products integrate just as well.
- Branche: Marketing & Werbung
- Unternehmensgröße: 2–10 Mitarbeiter
- Täglich für 6-12 Monate genutzt
-
Quelle der Bewertung
Pardot was a real life nightmare
I spent hundreds of hours in their knowledge base trying to figure out what I didn't know. I watched videos, did trailheads galore, paid for the top tier level of support only to be handed off to various Pardot support agents who were based out of other countries never getting any of my issues resolved or my questions answered. After getting one aspect of the technical side set up I was informed I had to pay additional monthly fees due to an API issue. I had advised the salesperson of my challenges and concerns with implementing myself which he downplayed and disregarded. It was a complete waste of time and resources for our organization.
Vorteile
I loved the demo given to me by an expert who sold me on the ease of the technical set up and use of Pardot.
Nachteile
The technical setup was far too technical for me. The cost was over SENSITIVE CONTENT HIDDEN a month and we never got it up and running after 7 months of trying. They later recommended using a third party company for technical implementation as it was too technical for a somewhat technical person. Our developer and technical team members did not have the time to implement themselves as it was a full time position to setup technically.
In Betracht gezogene Alternativen
HubSpot Marketing Hub- Branche: Computer-Software
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für 1-5 Monate genutzt
-
Quelle der Bewertung
Metrics like email views, click-through rates, social media interaction, and more may be...
In general, Salesforce Marketing Cloud is a strong and adaptable platform for marketing automation that can assist companies in increasing client engagement and driving development. It is a solid option for companies of all kinds and sectors thanks to its extensive features, integrations, and reporting tools.
Vorteile
Account engagement gauges how actively involved customers are with a brand's marketing communications, making it a crucial indicator for companies using Salesforce Marketing Cloud.
Nachteile
For companies with little expertise in marketing technology, the platform can be complicated and challenging to use. For some companies, the cost may also be a deterrent because it can be higher than the cost of some other marketing automation choices.
- Branche: Marketing & Werbung
- Unternehmensgröße: 501–1 000 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
-
Quelle der Bewertung
Salesforce Marketing Cloud Account Engagement features
Vorteile
Salesforce Marketing Cloud Account Engagement lets you personalize your communication with prospects and customers based on their past interactions with your brand.The platform allows you to communicate with your audiences across multiple channels, such as social media, email, mobile, and web. You may automate a variety of marketing operations, including lead nurturing, and email campaigns.
Nachteile
Since Salesforce Marketing Cloud Account Engagement is a complete platform with many features and capabilities, some users, especially those who are new to the platform may find it difficult.It could take some time and effort to learn how to use the platform because it is a large and complicated platform. Also, the platform can be costly, especially for startups or smaller companies with limited budgets.
- Branche: E-Learning
- Unternehmensgröße: 11–50 Mitarbeiter
- Monatlich für 1-5 Monate genutzt
-
Quelle der Bewertung
Streamlined Marketing and Improved ROI
Vorteile
I found the ability to automate and streamline our marketing efforts to be the best feature. With automated lead capture, targeted messaging, and personalized content, we were able to improve our customer engagement and conversion rates. Additionally, the reporting and analytics features allowed us to track our return on investment and optimize our marketing strategies for improved business performance.
Nachteile
One issue was the cost of the software, which can be expensive for small businesses or organizations with limited budgets. Another challenge was the learning curve involved in setting up and customizing the automation workflows and campaigns. Additionally, the integration with other software tools could sometimes be tricky and require additional technical support.
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für 6-12 Monate genutzt
-
Quelle der Bewertung
Strong Marketing Automation Tool! Highly recommended for SME and Mid Range Businesses
Overall I loved it. It's easier to use and the LIGHTNING EXPERIENCE IS AMAZING!!! It has the modern look and feel. I am going to stay with Pardot for a long time. Truly recommend it!
Vorteile
In-house integration with SFDC. Easier to manage. Not complicated. It has similar functionality as the other major peers like Hubspot and Marketo and it was easier to learn and start working on it.
Nachteile
Lead routing is not available. I am looking for in-built round-robin routing functionality.
In Betracht gezogene Alternativen
Marketo EngageWarum Salesforce Marketing Cloud Account Engagement gewählt wurde
Price and getting in-house integration with our current CRM SFDC.Zuvor genutzte Software
HubSpot Marketing HubGründe für den Wechsel zu Salesforce Marketing Cloud Account Engagement
Pardot is already owned by SFDC and our CRM is SFDC. We wanted a seamless and in-house integration which makes process management easier. Customers using SFDC as CRM can really benefit with Pardot as a Marketing automation tool.- Branche: Marketing & Werbung
- Unternehmensgröße: 2–10 Mitarbeiter
- Weitere für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Pardot is perfect for marketing from Salesforce CRM
Overall its been a good experience (if you / your client doesnt mind the cost of using it). If choosing to use Pardot, ALL Salesforce CRM licences need to upgraded to the highest cost level (Enterprise), even if its only small teams / individual groups that require the Pardot element. This seems a bit unfair.
Vorteile
It's a perfect 'marketing output' tool for Salesforce, which has been adapted to natively fit without having to use 3rd party marketplace plugins for marketing output. Pardot has been a gamechanger for outputting Marketing directly from Salesforce.
Nachteile
It doesnt integrate Social Media management (scheduling, Ads, etc.) - so you still need to use a Social Media tool such as hootsuite. So, while it's the most 'integrated marketing tool' for Salesforce, it's not a complete integrated marketing solution.
In Betracht gezogene Alternativen
HubSpot Marketing HubGründe für den Wechsel zu Salesforce Marketing Cloud Account Engagement
The environment we deployed Pardot was a Salesforce client, thus it didn't make sense to use any other 'marketing tool', as it would have meant lots of integration patches / glue.- Branche: Finanzdienstleistungen
- Unternehmensgröße: 11–50 Mitarbeiter
- Täglich für 1-5 Monate genutzt
-
Quelle der Bewertung
Pardot for email marketing
We are very happy with pardot and look forward to implementing more of the features pardot has to offer.
Vorteile
We use pardot primarily for our email marketing, but also for inbound lead gen as well. I love how well pardot integrates into salesforce. That is key for our business. You can change anything at the field level using pardot based on activity etc, and segment based on any field.
Nachteile
There are features such as advanced analytics that are more advanced on the higher levels of pardot, however the cost increase is significant.
- Branche: Computer-Software
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Marketing Automation for price conscious organizations
Pardot has a lot of base functionality that sets it apart from email platforms like Mailchimp and the like. It also provides better integration with Salesforce than hubspot and other less expensive CRMs to give your organization with a complete picture of the sales funnel.
Pardot provides email templates upon sign-up that are easily customizable for specific needs. You can test this emails to internal lists and with its integration with Litmus you can view how different clients and platforms will render you email before sends.
Landing pages and form are an easy way to collect leads, track conversion points, and keep the source of a lead. Forms enable you to send auto-response emails, notify teams or sales reps, and assign leads to the correct person. The can also send leads to a Salesforce campaign with detailed member statuses to provide for multi-touch attribution. Landing pages are easy to build, add Google analytics or any other tracking code and deploy.
Automation rules allow you to keep your database clean and ensure that all prospects are going to the right place, tagged correctly, and scored appropriately. Dynamic content is an excellent investment as an add on to allow you to use one template but change messaging based on known prospect information. No need to create 5 different emails or landing pages for industry segments, just create on template and use the dynamic content feature to show messaging that applies to them.
Vorteile
Intuitive UI, great functionality for the price, native integration with Salesforce, dynamic content add-on. Automation rules that can help keep the system clean and prospects updated.
Nachteile
Limitations within automation rules for mutli-variable updates. For example - Loading a tradeshow list with campaign member statuses in SFDC. I would like to upload in one automation rule to say if X campaign status, update to this campaign in SFDC for X status, within the same rule I would like to add all of the other statuses with specific completion actions instead of having to run 1 rule for each status.
Dynamic content should be able to trigger via a URL parameter and not just a known prospect field.

- Branche: Computer-Software
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
-
Quelle der Bewertung
If you are using Salesforce then this tool is great!!
Pardot has fit our needs especially in working with Salesforce. However, if I had an option I would use a different tool (such as Hubspot).
It feels like a dated product that needs some updates to the user experience.
Keep in mind it is VERY powerful (a ton of features) but finding them is irritating. For example, you have email templates and email drafts. The differentiation is not clear and you have to look through their knowledge base to figure that out.
Vorteile
Pardot has a huge number of features that allow you to control, split and quickly view your customer lists. It is also awesome being able to get this information into Salesforce.
Another feature I love is the customer behavior tracking. It makes it simple to get an understanding of what a prospect is interested in. We can then tailor our message to this prospect. For example, if we identify someone is from a specific State (in the U.S.A) then we can share a link in an email that is information only about that State.
The scoring feature is also great because you can quickly see the interest of a current prospect and then notify the correct sales agent to reach out.
Nachteile
There are 2 things that frustrate me about Pardot. The learning curve and intuitiveness is very poor. It takes a long time to figure out what pieces are where. On top of that, I have used Pardot for almost 2 years and I still figuring stuff out.
It has a ton of features but figuring them all out is mind-boggling.
The other thing that is irritating is the email builder. It just isn't intuitive. You have a tiny screen to make any edits and adding things (like custom information) is hard to find most times.
Then you have to sync this email to the HTML version. Every time I have clicked that button the email syncs but I have to spend 5-10 extra minutes fixing the syntax issues that come about from the sync. I feel that process should work much more seamlessly.
- Branche: Marketing & Werbung
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
-
Quelle der Bewertung
Powerful Marketing Automation Platform
As our admin and a daily user, I have found that the tool is relatively easy to learn basic and intermediate functionality. However, as you get more advanced, the ability to find "official" Salesforce resources becomes more difficult. Thankfully, the community of users has proven to be really valuable and knowledgeable even with various updates.
I think Pardot has been a really strong tool for us to advance our marketing automation and email marketing practices and really drive growth in our marketing efforts.
Vorteile
The biggest Pro for our organization is the tie-in to Salesforce. Adding Pardot as our bolt-on marketing automation platform allows us to connect seamlessly to our Salesforce CRM and utilize most all of the data that we're already capturing there. Developing detailed email logic, engagement programs and drip campaigns has really improved our growth marketing practice.
Nachteile
At times, the tool can be challenging to find the correct solution for what you're trying to accomplish. I've spent many hours in Salesforce's help section and the Pardot user community (as well as searching other areas of the web) to find answers to specific questions. That said, the questions that I've had, usually have been answered already by other users or I can collaborate with other users outside our org to find a solution.
In Betracht gezogene Alternativen
HubSpot Marketing Hub
- Branche: Computer-Software
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
-
Quelle der Bewertung
Easy to start, harder to master
Great to up your inbound marketing game through strong prospect tracking and seamless sync with Salesforce CRM. It's easy to get started with the basics of what Pardot offers but there are more powerful features which can be harder to understand and use.
Vorteile
Great integration with Salesforce CRM as expected. Lots of guides, resources are available along with an active community.
Nachteile
Multiple ways of accomplishing the same results make it a tad bit confusing. Also, in-built connectors are limited as compared to some of the other alternatives.
Warum Salesforce Marketing Cloud Account Engagement gewählt wurde
To move to the Salesforce ecosystemZuvor genutzte Software
HubSpot Marketing HubGründe für den Wechsel zu Salesforce Marketing Cloud Account Engagement
Integration with SFDC, pricing structure.- Branche: Computer-Software
- Unternehmensgröße: 10 000+ Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Easy to use , great UI and powerful
the experience of using pardot was great. it's highly intuitive and powerful which makes the learning curve for less technical yet more visual users really short.
Vorteile
1) it's a really robust marketing automation platform with lots of capabilities but wrapped around a super easy UI
2) deep integration within the salesforce CRM and echo system (you can also use 3rd party salesforce tools from the app exchange to trigger things such as SMS via the SFDC campaign function )
3) slick customer journey canvas that is highly visual
4) fairly priced (in comparison with the other MA vendors)
Nachteile
1) only works with Salesforce (professional edition and above ) so if you're using a different CRM that wont really work for you, or rather be a standalone
2) it would be great if there were more native connectors to it.

- Branche: Internet
- Unternehmensgröße: 501–1 000 Mitarbeiter
- Weitere für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Great Quality Marketing Automation System for B2B Marketers
Pardot is by far my favorite Marketing Automation system I've used. They have great support articles, a large user community that you can utilize, and you can trust that the software will actually work.
Vorteile
I love how easy it is to start automated workflows, send autoresponders based on contact engagement and do all around data tracking. The integration with Salesforce allows for easy data maintenance and gives a high quality hand off between marketing and sales. The engagement and information on all campaigns your leads and contacts are apart of can easily be viewed on the Salesforce records for quick access for Sales to see. Custom redirects are also one of the best features that Pardot has because you can utilize them on all SoMe platforms for prospect tracking and provide more quality on certain links on your website.
Nachteile
The customer support team for Salesforce and Pardot is not great. It can take months for them to get back to you. Which, could highly impact your automations if you can't solve a problem. You're better off asking the Pardot community via Twitter or a Salesforce Community for any questions you have.

- Branche: Personalwesen
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Great tool, especially for B2b Marketers
I am Pardot certified and it has been an extremely helpful tool in my Marketing career. It can do very complex marketing tasks but is a great entry point.
Vorteile
Powerful marketing automation tool that integrates extremely well with the Salesforce platform. Easy to learn, hard to master.
Nachteile
Things have improved, but considering it's under the same roof as Salesforce, the integration is clearly an afterthought. I think it does it better than other tools, but not as well as it could have been.
- Branche: Design
- Unternehmensgröße: 2–10 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Overly expensive for the features, almost zero Aus support.
Vorteile
The UI is fantastic and super intuitive. Feels good to use, which is important as we use this daily.
Nachteile
Implementation was cookie-cutter and conducted by a Third Party, which didn't take into consideration any of our business processes.
As a result, we lost the ability to fully automate a large portion of the platform.
Support is the absolute worst. Their live in-app chat has now disappeared completely, but even before this it was impossible to reach anyone or get a decent answer regarding most problems. Forget about their Knowledgebase, as you need to buy a separate Salesforce licence to access it.
Warning: If you're buying this, you will NEED a technical front end developer to integrate it properly into your website, design forms to match, build email templates and landing pages. You COULD use their stock templates, but they're not device responsive and are super bland.
- Branche: Computer-Software
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
-
Quelle der Bewertung
Helpful for sales but not for marketers
Vorteile
Wonderful tracking for leads and creation of drip campaigns. Any company who’s expanding their lead generation efforts and looking to hasten the velocity of closing prospects will definitely find this useful, especially since it is connected to Salesforce.
Nachteile
Interface and usability needs a lot of improvement. Functionalities for creatives and marketers can become too time-consuming and limiting, especially in terms of customisation of drip emails.
In Betracht gezogene Alternativen
IntercomWarum Salesforce Marketing Cloud Account Engagement gewählt wurde
Administrative decision.Zuvor genutzte Software
MailchimpGründe für den Wechsel zu Salesforce Marketing Cloud Account Engagement
Administrative decision.- Branche: Unterhaltungselektronik
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für 6-12 Monate genutzt
-
Quelle der Bewertung
Pardot marketing tool
Overall, I am really happy we went with Pardot it has been a great marketing tool and allowed our company to create content and reach an audience we could not have even come close to without it.
Vorteile
I love the ability to have insight into customer activity and to create marketing campaigns. From a marketing perspective Pardot is an amazing tool. However my role is in more of a sales role so I tend to lean on the features of Salesforce much more. I appreciate the tie into sales force and how I am able to create reports and customer lists very easily in Pardot. It has greatly expanded the communication that I am able to have with customers. I work closely with the marketing team to delivery targeted messages which we were unable to do in the past.
Nachteile
My biggest frustration comes from the Salesforce/Pardot relationship. I wish that the terms in salesforce were the same used in Pardot, it is a bit of a learning curve especially when you are getting up to speed and working within two different departments. For example campaigns in salesforce are completely different than campaigns in Pardot.
- Branche: Computer-Software
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
-
Quelle der Bewertung
Great for enterpries
Great tool that speaks very well with Salesforce and an essential tool in our marketing department.
Vorteile
Easy to set up and use. Many customization options and high quality.
Nachteile
Suppot is a bit cumbersome and takes too long.
In Betracht gezogene Alternativen
HubSpot Marketing HubGründe für den Wechsel zu Salesforce Marketing Cloud Account Engagement
Better Salesforce integration
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 10 000+ Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
-
Quelle der Bewertung
The best marketing automation tool if you use Salesforce CRM
On the whole, my experience with Pardot has been a pleasant one, and I'd suggest it to others. A fantastic tool for us, it has helped us create new leads, move prospects through the sales funnel in an automated method, and so on and so forth It's been fantastic for us, and I enjoy the creative aspect of automating processes. Make sure you know that it's not all rainbows and butterflies. We overestimated how long each project would take to complete.
Vorteile
The lead deck feature provides us with real-time information on the activities of our prospects. Customer service is excellent. It's simple to use, and it's quite customizable. As a Salesforce product, it's really easy to integrate with the CRM.
Nachteile
Pardot does not have a very educational welcome to learn how to use the program and you have to see tutorials and training on other platforms to learn how to use it. Once you learn it is excellent Pardot