Nutzerbewertungen im Überblick
Über Moosend
Moosend ist eine cloudbasierte Marketing-Automation-Software, die Unternehmen bei der Verwaltung von Abonnentenlisten, Kundensegmentierung, Produktempfehlungen, Zielseiten und Abonnementformularen unterstützt. Zu den wichtigsten...
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- Branche: Verlagswesen
- Unternehmensgröße: 201–500 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Big features in small package
Vorteile
Being in the publishing industry, spot communication is paramount. After going through Mailchimp, Activecampaign, Sendgrid, AWS ses, we have finally decided to stay with Moosend mainly because there is no other tool that matches the combination of feature set & price point offered. Right from seamless onsite event tracking to journey building to amazing customer support (Located out of UK so GMT & IST have many overlapping working hours ). Further, the API rate limits are also set on a very high threshold so we have never faced any problems migrating any bulk size of data into and out of the system. Lastly, being able to add as many custom fields further eases our process of managing adhoc campaign send outs.
Nachteile
No cons as per say, we are in talks with them to add additional triggers for journey building which is very specific to our case at the moment. but this is also technically not a con as we can yet continue sending the campaigns using custom field value update trigger.

- Branche: Marketing & Werbung
- Unternehmensgröße: Selbstständig
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Moosend Customer Service is Excellent
Overall in terms of value, I highly recommend using it especially for people who have a larger list and don't send email frequently.
Vorteile
I recently experienced an error with a Zapier app and their customer service resolved the issue in under 12 hours. They even reached out to me telling me to retry. With larger companies, you often have to contact them for a status update.
Nachteile
They are frequently making updates to the functionality and UI/UX. It doesn't have the polish or simplicity that I liked with Mailchimp but it is getting better. Creating a message in their automation tool is different from their main campaign builder so it isn't as user friendly.
Warum Moosend gewählt wurde
I have experience using Mailchimp, HubSpot, and SendFox for email marketing. I moved to Moosend from Mailchimp after they changed their pricing model making it too expensive for a non-frequent sender.Zuvor genutzte Software
MailchimpGründe für den Wechsel zu Moosend
The monthly pricing for my list size was the most affordable. I also liked how they offered email automation.- Branche: Marketing & Werbung
- Unternehmensgröße: 2–10 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
One of the worst e-mail marketing products that I have ever used
I have been managing marketing teams for more than 10 years and I can easily say that Moosend is one of the worst Saas companies that I have worked with.Probably the worst. Customer experience is poorly managed and the quality of customer communications is at best, frustrating.
Vorteile
Moosend is cheaper compared its core competition.
Nachteile
There is a reason for Moosend positioning itself as a cheaper alternative to other email marketing and automation providers. Frankly, it is not even a decent alternative. Moosend has limited analytics capabilities, has a terribly slow user interface and very limited features. But the worst of all - it appears that Moosend has reputation issues with anything related to Yahoo!, Aol and Verizon. No matter how good your own sender reputation is, how clean your lists are, or how good your content is, thousands of your customers might not receive your campaigns due to Moosend's IP issues. Also, you will probably need to contact to mail providers directly to get status updates. It is a small company so you would expect things to move faster. However the technical/customer support is not only extremely slow but also unresponsive to your essential inquiries.
Die besten Alternativen zu Moosend
- Branche: E-Learning
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Moosend for the win
Vorteile
It just works. I am not a fan of programs that are constantly buggy and this isn't the case. Issues I've had are resolved quickly. I get a real person in minutes not days or hours.
Nachteile
Sometimes specialty functions are available but they take them under consideration for future implementation.
Zuvor genutzte Software
MailerLiteAntwort von Moosend
Glad to hear you're having a smooth experience with Moosend! Quick issue resolution and responsive support are definitely valuable. It's great that they're open to feedback for future improvements too. Thanks for sharing your thoughts!
- Branche: Professionelles Training & Coaching
- Unternehmensgröße: Selbstständig
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Excellent Email Marketing Software
My overall experience has been very good with the software. They have updated a lot since the beginning and it is so much easier to use. I simply hop on and update my weekly emails, proof them, and send.
Vorteile
Ease of use, nice templates, and walks you through the needed steps, gives nice emails to arrive in their inbox. Also allows you to do landing pages for events and promos.
Nachteile
No real cons - could add a few modern templates for emails (although this is not a complaint as much as preference).
In Betracht gezogene Alternativen
MailerLiteWarum Moosend gewählt wurde
I picked up Moosend as a LIfetime deal and have never left.Zuvor genutzte Software
MailchimpGründe für den Wechsel zu Moosend
I took a chance on Moosend and am glad I did. It's been well worth it.- Branche: Verteidigung & Raumfahrt
- Unternehmensgröße: Selbstständig
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
High fives!
I love the Academy and its resources and I see them both as a chance to learn and to drive potential revenues. The follow-up videos after signing up were excellent and crammed full of things that I needed to know.
Most recently I have had the need to make a particular enquiry relating to compliance matters and I found the assistance I received from [SENSITIVE CONTENT HIDDEN] was fast, helpful and very detailed. This benefited me by ensuring that I could answer client's questions quickly and plan for future compliance reviews armed with the right information.
Vorteile
When first looked at the software I knew instinctively that I wanted to use it. It is really easy to set up lists and to watch the stats so wee where campaigns are most helpful.
It has a clean UI and the bits of the site that carry the most functionality and light and fast and easy to navigate. Really well planned out. That is why I loved it at first sight.
Nachteile
It is not quite so straightforward possibly if you have never dealt with at least some more techy lingo around the use of emails and email servers, but the resources are there to help you learn and the technical assistance is rapid.
Gründe für den Wechsel zu Moosend
It is fast, light and well supported by a team of exceptional people.- Branche: Landwirtschaft
- Unternehmensgröße: Selbstständig
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
New and impressed user.
So far so good. Working on switching over my automations as we speak.
Vorteile
They offer so much for an affordable cost and the subscriber amount they allow in the same price range is more than half of the other guys.
Nachteile
It is a but of a learning curve when you are used to using something like convert it. But once you learn it it is really easy to use. Plus their customer support is the best I have ever seen.
In Betracht gezogene Alternativen
ConvertKitWarum Moosend gewählt wurde
I found moosend by searching for some recourses to add to a blog post then saw the features and the price! I was like "why not try it out'!Gründe für den Wechsel zu Moosend
Budget.- Branche: Gesundheit, Wellness & Fitness
- Unternehmensgröße: Selbstständig
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
A hidden gem
Vorteile
I enjoy the simple, but powerful use of this software. It's design and user-friendly. I can set up campaigns, sales and landing pages with ease. I also LOVE the quick-to-respond customer service. They have always helped me.
Nachteile
There isn't anything I have found that is lacking yet!
In Betracht gezogene Alternativen
ConvertKitWarum Moosend gewählt wurde
Mailchimp is awful. Downright evil.Zuvor genutzte Software
MailchimpGründe für den Wechsel zu Moosend
I fell in love with the simplicity and look of the software. I am a solopreneur so I don't need a million bells and whistles. It felt that this was a perfect fit over the other ones.- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für 1-5 Monate genutzt
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Quelle der Bewertung
Powertool for all Marketing needs
Moosend has been able to solve our email marketing needs. Powerful Automation tools allows us to leverage machine work, and really good tracking with custom tracking on websites helps us to identify where our sales pipeline chokes.
Vorteile
Best part in Moosend has been really powerful Automation tools, which are included from free tier upwards. Different tiers and their pricing is also very competitive compared to other tools, which feels like it is scaling reasonably, instead of holding back important features for only high level tiers.
Nachteile
Some parts of Moosend has sub optimal documentation, which requires testing what feature is actually doing. Real time chat support helps a lot though, all questions have been addressed there swiftly, and documentation is improving.
In Betracht gezogene Alternativen
HubSpot Marketing Hub, EmailOctopus, Sender, Brevo, SendPulse, Drip, Omnisend, Mailchimp, Mailjet und HubSpot CRMGründe für den Wechsel zu Moosend
After comparing around 20 different tools, and testing some of their free tiers, Moosend was giving most value in free tier, and their pricing was easily predictable. Pricing is reasonable, and suitable for small business also, when email marketing is only starting. No need to invest huge amount of money while learning what kind of automatic email marketing is working, and Moosend seems to be scaling with our operations seamlessly.- Branche: Gastgewerbe
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Quick, efficient, effective
They have helped me organize my email marketing campaigns. They provide a lot of information and best practices. Very happy overall.
Vorteile
Ease of use
Quick campaigns with a lot of control
Free options for people starting and growing their business
Fantastic Customer Support (quick replies, good answers)
Nachteile
They listen to their customers and roll out changes and updates so anything which may not be currently available, may soon be rolled out.
- Branche: Non-Profit-Organisation Management
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Quelle der Bewertung
Brand new to this
I think Moosend is going to serve our nonprofit email needs extremely well. No more segmented list just to get our newsletter out to everyone under standard email sending limits!
Vorteile
Still learning, but the step by step flow and instructions make onboarding as easy as possible.
Nachteile
The functions of this software are completely walled off from each other. Rather than being able to navigate from billing/account to emailing to instructional videos, each requires a separate bookmark.
In Betracht gezogene Alternativen
MailchimpGründe für den Wechsel zu Moosend
I wanted to avoid the reputation of high-pressure sales- Branche: Möbel
- Unternehmensgröße: Selbstständig
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
most efficient email marketing tool with AI product recommendations to grow your ecommerce...
Vorteile
Moosend is an amazing tool with some very unique features. The tool is easy to use and the customer service is always on point with any question you might have. The AI-based automation and email templates are a breeze to use. My favourite thing about it is it helps you engage your customers after they leave your site. It’s AI help us send cart abandonment and product recommendation mail which are completely automated which is a big plus. These features make my work so much easier, knowing that my visitors can choose a product recommendation based on their interests and needs. This product recommendations have also helped us increase our sales by 10-15%. I would say it's safe to say Moosend is probably the best ecommerce email marketing tool out there!
Nachteile
I don’t have anything to complain about this tool!!!!
- Branche: Hochschulbildung
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Awesome Service!
Vorteile
They are one of the best options for getting the most bang for your buck. Way better than mailchimp.
Nachteile
A few things here or there are glitchy and their reporting could be better, but they are constantly building things out so I have hope for the future.
- Branche: Bau
- Unternehmensgröße: 11–50 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
Great email marketing software
I did have trouble logging in and importing contacts once but once I figured it out, it has been a fantastic software to use and design with - the company provides helpful tips. Everything - all the features are provided. Great software.
Vorteile
I love that Moosend provides all the features I need for the amount of users we have for free AND doesn't include the logo in my emails. I also love the quirky personality of the brand in the emails they send us.
Nachteile
Landing pages is extra - but you can't have it all for free which is fine. They partner with other softwares and promote those integrations which is fine too.
In Betracht gezogene Alternativen
HubSpot Marketing HubWarum Moosend gewählt wurde
Moosend has more features for free.Gründe für den Wechsel zu Moosend
Cost was cheaper
- Branche: Bankwesen
- Unternehmensgröße: 5 001–10 000 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Love this product!
Can't recommend it enough!
Vorteile
Great for newbies as well as experienced marketeers! Packed with great features (marketing automations, email editor, smooth and snappy UI! Highly recommended
Nachteile
In the past, they didn't use to have so many email templates but in the last months it has been addressed.

- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 2–10 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Smart Email Automation for Marketing
Helped us to be more productive in our email marketing campaigns
Vorteile
Saves me some operation costs with smart recipes (pre-set email automation). The campaign editor is also pretty intuitive and not over-whelming for custom automation creations. Another feature we like is the convenience of the landing page inclusion. Everything is handled by moosend automatically from page design to hosting. All we need to do is to send traffic.
Nachteile
Integrations with other popular Saas seem to be lacking but to be fair, they have webhooks and zapier.
- Branche: Informationsdienst
- Unternehmensgröße: Selbstständig
- Täglich für Kostenlose Testversion genutzt
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Quelle der Bewertung
Customer support is SUPER important to me.
Vorteile
It's much list others I've used, except the support is superior. Winner! I have come to learn that most tech that's offered out there is similar, and everything comes with glitches and a learning curve. But not every tool comes with customer service that is actually good. My experience with Moosend support has been positive every time. Thanks so much!!
Nachteile
I can't think of anything at the moment.
- Branche: Computer-Software
- Unternehmensgröße: 2–10 Mitarbeiter
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
Super simple yet powerful
Moosend has helped me implement email marketing and automation that, for one reason or another, I was unable to do completely with other tools. Their simple interface and helpful instructions made it very easy to setup, configure, and get running.
Vorteile
I'm technical but have failed to implement an email marketing system on my websites for many years. I've had several half-attempts and half-deployments.
With Moosend, in a single day, I was able to get it deployed to Wordpress, integrate it with Convertful (forms), setup a form for my newsletter, configured an exit-intent popup, setup an onboarding sequence of email for new newsletter subscribers, and a drip campaign.
On top of all that, pricing is excellent compared to the others I've seriously looked at.
Nachteile
More integrations needed. But they are super responsive and are actively listening to their customers. The CEO is great to work with. Super impressed with their engagement.
- Branche: Internet
- Unternehmensgröße: Selbstständig
- Täglich für 1-5 Monate genutzt
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Quelle der Bewertung
Customer Service
I have only been using this service for a few months. I initially had a few problems setting it up, but after receiving fantastic backup support everything is now working fine. The team at Moosend went over and beyond to help me sort out my issues.
Vorteile
Ease of use and great customer service. Their backup service is fantastic
Nachteile
None. They have met all expectations. Great
In Betracht gezogene Alternativen
BrevoWarum Moosend gewählt wurde
Poor support servicesGründe für den Wechsel zu Moosend
Their customer support was exceptional.
- Branche: Elektrische/elektronische Fertigung
- Unternehmensgröße: Selbstständig
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
Very affordable and efficient
Vorteile
My favorite aspect of it is how it encourages client interaction after they leave your website. Cart abandonment and product referral emails are possible by automated AI.
Nachteile
Whatever you pay for, you get. I heard that some functions are missing, but in my opinion, it has everything that is needed.
- Branche: Gesundheit, Wellness & Fitness
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Yoga Retreats for everybody
The most important is my newsletter are reaching easily my target groups and I see good score ratio.
Vorteile
Very easy software and for me that I'm not so pro digital. Also very helpful and creative the templates
Nachteile
No, to my view that I 'm using it for more than 3 years doesn't have any issues. It's good that they train us in the new features.

- Branche: Gesundheit, Wellness & Fitness
- Unternehmensgröße: 2–10 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Easy simple system for list management and email marketing
Vorteile
I like the customer service the best, they're always there, super helpful, and knowledgeable. The system itself works well, it's pretty simple and easy. They have you set up a clean list for better reach, which I really appreciate. Emails are easy to set up and send out, this is essentially what I use it for, my newsletters.
Nachteile
Automations are not as robust as I'd like, I'm used to Active Campaign, but then I pay a lot more for AC compared to Moosend. Some things need a workaround that other systems I've used have already in-built.
- Branche: Einzelhandel
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Quelle der Bewertung
Amazing service resolving launch issues
Today I was helped by a customer service representative unlike any that have ever existed before. I was dutifully listened to, walked through various processes, and troubleshooted out of my frustration cloud.
Vorteile
The software is great, yes. To the person who made it, excellent work. I love everything it is enabling me to do. But this review goes out to customer service for helping answer my nit-picky clarifying questions that were not clear or specific enough to find answered in the articles and tutorials.
Nachteile
Up until today it was the fact that I could not get any help to answer questions about what could be going on behind the scenes even though I was following all the provided directions to the best of my understanding. No phone number in sight, last representative reached out finally by email after 18 hours asking what was it they could help me with (as I read my embedded question from the chat box directly below their response.) It was not looking good for me to resolve these seemingly invisible issues... until [SENSITIVE CONTENT HIDDEN].
- Branche: Sport
- Unternehmensgröße: 11–50 Mitarbeiter
- Monatlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Moosend - Big Disappoint After Being Hacked
Great until our account was hacked and phishing emails were sent to all of our clients. Support took no responsibility. Will not return to Moosend due to the hack and the company's negative response to it.
Vorteile
Really liked the product and the support until we were hacked. Blame was placed on the only admin/user rather than admitting they had a breach.
Nachteile
System was breached. Someone hacked our account and send out phishing emails. Support blamed our only user (me) for leaving my laptop open or providing the password to others even after I confirmed that neither was the case. They refused to take any responsibility and would not refund for the occurrence. We immediately cancelled and moved to a more secure product.
- Branche: Gesundheit, Wellness & Fitness
- Unternehmensgröße: Selbstständig
- Wöchentlich für 1-5 Monate genutzt
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Quelle der Bewertung
Switched from Mailchimp to Moosend
Overall the experience with Moosend is phenomenal. I enjoy it and it's way better than Mailchimp! I am so happy I found you guys through a deep google search. Your customer service has been hella kind as well. Unlike other companies that have very bland customer service personalities. You can feel the vibes on that right away.
Vorteile
The thing I like the most about moosend is the ability to have as many lists as I needed and the automation feature.
Nachteile
I have ran into some technical problems, like adding a youtube video URL. It never worked for me.